Results for Tags: "copywriting" (7 results found)
September 06, 2012
Don’t Forget Your Creative Brief!
A creative brief is key when you hire freelance writers for your projects. Knowing the following information helps these writers deliver the specific content you need to bring your campaign to life. More
tagged: copywriting, blog, managing, content
August 28, 2012
Quality Writing Rules the Web
Today’s savvy marketers are increasingly adopting content-focused marketing strategies. Using original content from a pool of contract writers is key because this approach achieves three critical goals. More
tagged: copywriting, blog, SEO, content
March 01, 2011
We Could Use a Few More Hands On Deck to Launch This Ship
So, 2011 is off to a better start than 2010, and you are now discovering, quite suddenly, that your department needs to staff up. Not just for ordinary skills, but you need to hire ... "creatives." You need copywriters, interactive designers, front-end developers, and user experience experts – and you need them yesterd... More
tagged: copywriting, freelance, staffing
July 10, 2009
10 Steps to Make Your Content a Powerful Asset
Control your content before someone else does. Today much of your content is digital. And it has escaped your grasp. Below I’ll describe your 10 to-do items. You’ll get control of your content, and you’ll grow to understand the power and value that content will bring you. More
tagged: digital, copywriting, content
February 21, 2009
"Network Like Hell and Never Give Up!" - Interview with an Ad Man
Jack Goldenberg is a creative copywriter represented by agent Randi Martin in Aquent’s New Jersey office who, since cracking into the industry over 30 years ago, has served as the creative muscle behind such influential product launches as the McDonald’s Happy Meal, Cabbage Patch Kids, Pop Rocks candy, and most recentl... More
tagged: job hunting, copywriting