Results for Tags: "web" (15 results found)

August 12, 2011

Making the Most of Your Social Media Investment

To build a thriving social media community, brands are striving to integrate social media with their marketing activities. As they do so, they’re finding a dearth of best practices in social media. More

tagged: digital, analytics, web, content

March 29, 2011

Out of the Gate and Coding in 20 Minutes

Your client is screaming for their new website, your staff is overloaded, and there is zero time to get your new web contractor up to speed. So how do you make the most of their time? Here are five tips to give your freelance web developer a running start. More

tagged: interactive, contracting, hiring, freelance, web

November 22, 2010

Comprehensive List of Social Media Links: Tips, Tools, Apps and Guides

For the past nine months or so, Colin Welch, a Training Manager at Silicon Beach Training, has been compiling a comprehensive list of Social Media Tips, Tools, Apps, and Guides. More than 733 people participated and the list is enormous – both in length and usefulness. More

tagged: digital, blog, web

October 21, 2010

Aquent's Ad Campaign Goes Viral: InternetOnlineWebsite.com

InternetOnlineWebsite.com is designed to highlight some of the disciplines in marketing and design needed to execute great online efforts and uses interactive pop-ups to let visitors discover more about these roles. There's also a direct line to Aquent's specialized experts that can get you started right away. More

tagged: digital, web, online marketing

October 05, 2010

11 Trends in Web Design (from Mashable)

Mashable has a great series for web developers including this gem on 11 Trends in Web Design: The Good, The Bad and the Overused. Personally Quadrangles, Retro Gaming and Speech Bubbles don't get my attention, but it seems that you can't go wrong with Green these days or cute animals. Viva Hello Kitty! More

tagged: web

September 29, 2010

Top 10: Handy Web Typography Tools (from aext.net)

Listed below are 10 typography tools that you must have as a web graphic designer. More

tagged: web

August 26, 2010

How To: Develop User-Friendly Text Help (from A List Apart)

Lyle Mullican, in an article on A List Apart, offers some insight, tips and best practices for developing user-friendly help text. Take a look: Good Help is Hard to Find. More

tagged: user experience, web

August 31, 2009

Web Analytics Data...Leaving You With More Questions Than Answers?

Most organizations today use sophisticated analytics packages to closely monitor their websites. As it turns out, web analytics products provide lots of data, but nothing is actionable, the data has a way of generating more questions than answers because it only reveals when, where, and how users are navigating your si... More

tagged: digital, user experience, analytics, web

June 15, 2009

Why Interactive Advertising Needs a Creative Revolution

Advertising can work in subtle ways. It can boost profitability, even for large brands in developed markets, which are normally sluggish and rarely see sustained sales increases. Advertising is not as weak as it seems, just difficult to measure. More

tagged: SEM, advertise, analytics, web, online marketing

March 03, 2009

Some Lessons in Viral Marketing... Part 1

Why is it that a sure shot way of spreading information by word of mouth is telling a bunch of people something and asking them not to pass it on? Why is it that bad news always travels faster than good news? It is amazing the way in which information on an office affair or someone getting a divorce is more spoken abou... More

tagged: web

April 03, 2008

June Dershewitz on Careers in Web Analytics and Avoiding the "Report Monkey Trap" - A Podcast Experience

June Dershewitz on Careers in Web Analytics and Avoiding the "Report Monkey Trap" - A Podcast Experience More

tagged: SEM, analytics, web, SEO

February 13, 2008

Leave Robot Work to the Robots

"Leave Robot Work to the Robots" - June Dershewitz and Career Advice for Web Analysts More

tagged: digital, analytics, web

November 21, 2007

Jim Sterne, the eMetrics Summit, Websites as Verbs

Jim Sterne, the eMetrics Summit, and Websites as Verbs More

tagged: analytics, web

February 09, 2007

Eric Peterson - Web Analytics Demystifier Extraordinaire

Aquent (the company this blogger works for) is sponsoring an AMA Webinar entitled, “Web Analytics Demystified: Ten Simple Strategies for Using Web Analytics to Improve Your Online Marketing Efforts.” The presenter will be none other than web analytics luminary, Eric T. Peterson. More

tagged: digital, analytics, web

October 31, 2006

Are You Driven by Data?

If you are a marketing professional and want to learn more about the power of data analytics and its innovative, even revolutionary application across a variety of industries, you should check out the webcast that Professor Davenport conducted on October 31, 2006 through the AMA. More

tagged: digital, analytics, web