Presentation Artists

Level

Typical Venues

Typical Physical Product

Typical Communication / Artistic Skills

Software

Years

I

Small internal company meeting. Overheads, handouts. Mostly production. Organize materials utilizing bullet points. Import graphics. Graphics clean-up for import.

Microsoft PowerPoint

Photoshop

Illustrator / FreeHand

Microsoft Word

1+

II

Company pitch to prospective clients (minor). Stockholders’ annual meeting. Courtroom (minor).

Overheads, handouts. As above. Also, understands basic marketing strategy. Can create graphics from scratch to be imported. Also can import sound and movie files. Has design background.

As above.

Possibly also: Director, SuperCard, HyperCard, or other authoring environment.

HTML

2+

1+




1+

III

Company pitch to prospective clients (major). Small trade show. Courtroom (major).

Interactive booth display. E-mail and Flash projects for in-house company promotions. CD-ROMs.

As above. Also, understands advanced marketing strategy, plus copy / design integration.

Director, SuperCard, HyperCard, or other authoring environment

HTML

Possibly also animation software such as Premiere, After Effects, or Flash

3+





2+

IV

Major trade show. Shopping mall.

As above, plus major trade show exhibits and kiosk displays (including digital video or animation).

As above. Also, has flair for drama, storyboarding, scripting, and captivating audience. Good understanding of usability.

Photoshop

Premiere

After Effects

Director
(including advanced Lingo)

Flash

Authorware such as
HyperCard or SuperCard

2+

4+

4+

4+


4+