With an impressive background of more than 18 years of experience in marketing and strategic consulting entrepreneurship, Kathleen knows her clients’ challenges and needs inside and out. She’s worked for both B2B and B2C organizations - from Fortune 1000 organizations to startups - as a Director of Marketing, leading teams and developing integrated strategies. Always on top of the latest trends and innovations in the marketing and mobile technology arenas, Kathleen enjoys building strong networks and connecting clients with top-notch Aquent marketing and creative talent. As one of Kathleen’s clients, you’ll benefit from the successful talent solutions she provides to you and your business.
Some areas in which Kathleen’s marketing and creative talent excel:
Developing complex web content and providing project management
Creating and implementing comprehensive, strategic marketing plans
Augmenting client teams and building internal Digital Asset Management Systems for company wide employee use
Expertise
Partners with clients and provides comprehensive staffing solutions
Affiliations, Education & Certifications
BSFS, Georgetown University's School of Foreign Service
AMA, Member
SEMPO, Member
Georgetown Alumni Association
Web Managers Roundtable
Mobile Software Development Group
Mobile Marketing & Advertising Group
Federal Government Contractors Group
"Kathleen never wastes my time with unqualified candidates! She has taken the time and effort to understand my business, working environment and culture. She submits excellent candidates whose resumes stand up well to interview questions, and truly reflect the skills and experience of the talent presented. The end result: I have added several Marketing Account Managers and a Art Director to my team. Kathleen is a true resource and partner to my organization."
Lisa Thomas, Manager, Verizon MultiMedia
"I have worked with Kathleen as an Aquent marketing Talent and now as a Client. One thing is certain, she knows marketing inside and out! I needed a marketing professional to work with me on our Annual Conference. Kathleen zeroed in on the skill set I needed and provided me with a candidate who I hired and who was an great fit. Kathleen's marketing expertise, professionalism and exceptional customer service are what keep me coming back to Aquent."
Cynthia C. Rosso, Sr. Director of Marketing, APIC
"I have had the unique perspective to have been both an Aquent talent and a client. Kathleen was able to match my skill set as well as my personality to my new employer, BNA. Kathleen told me that BNA would be a perfect fit for me, and she was right! Now, as a client I trust Kathleen to recommend talent to me that will meet the standards I require and am confident that they will be an excellent fit.”"
Eric Roell, Creative Services Manager, BNA
Dana J. (998046) Dana is an integrated marketing communications professional with over 15 years of proven success resulting in enhanced revenue growth. She is a roll-up the sleeves type leader, developing strategy and implementing the tactics to meet objectives. Dana’s industry experience includes technology, automotive, E-Learning, real estate, banking, healthcare, non-profits and ecommerce. She has served as Interim Marketing Director for clients including NCN Technology and New Level Partners.
Dana has experience with creation to launch of websites and managing existing sites. She is SEO focused when creating content. At Carfax, she worked with a dedicated team to launch a new website. She developed content, worked with the graphic designer and back-end developers, utilizing agile processes. She was product owner/manager and involved in identifying requirements, working closely with the back-end product team (utilizing agile processes), testing, training and product launch. Dana has experience in email marketing using Constant Contact, iContact and Silverpop. She has developed lead generation campaigns and monthly eNewsletters. Dana has done planning for tradeshows and smaller scale events.
Barbara C. (1686516) Barbara is an accomplished and dynamic marketing professional with expertise in business operations, event planning, marketing communications and program management. She has a unique blend of experience in business, government and consumer marketing for Fortune 500 companies in the telecommunications, credit card and travel industries. Barbara worked in Government Card Services for Bank of America where she was responsible for planning trade shows from start to finish. While at Sato Travel, Barbra was responsible for developing strategic plans to deliver company messages to the DOD, Civilian Agencies and commercial clients which included an integrated mix of trade shows, hospitality suites, participation on industry panels and customer education seminars.
Most recently, Barbara was an independent marketing consultant for Verizon where she contributed to a variety of projects ranging from developing strategies and marketing materials to launch new products such as Home Monitoring and Control, Expert Care and FiOS TV Flex View, to managing acquisition and win back campaigns thru a variety of print and online methods
Jaime B. (401903581) Jaime is a creative and detail-oriented conference and events manager. She is a power Excel user, has experience with SharePoint and has utilized a variety of event management CRM systems including CVent. A2Z, and E-show 2000. With over ten years of experience, Jaime has managed a wide variety of events from charity fundraisers to government meetings to association annual conferences and board of director meetings for 15 – 1,200 attendees. Her experience includes agenda and schedule formulation, budget management, event logistics planning, production design, and on-site management. In addition, Jaime has developed integrated marketing and promotion plans for events including conference theme development and design to print advertising and social media marketing. Jaime’s experience with government contracting, professional associations, and trade associations gives her a wide range of knowledge about the needs of the target audiences as well as the mission of the sponsoring organization. She holds a Certified Meeting Professional (CMP) designation and is active in the Potomac Chapter of Meeting Professionals International (MPI).
